Sales and marketing campaigns are important tools to identify customer potentials and to generate customer demands. Usually external tools are used for this. However, it is not possible to return information into the ERP system. The SIGMA campaign management for SAP Business One allows a convenient control and processing of sales and marketing campaigns directly in SAP Business One.

The SIGMA campaign management allows with some clicks to create independent mailings or serial letters on the base of fixed target groups or groups of addresses. This simplifies communication with customers and interested parties and clarifies the work of sales and marketing departments.

• Set up of a target group in  the target group management; set up of a target group name of business partners and their contacts.
• Definition of a campaign: Selection of status (active, closed, terminate) and types of campaigns (mailing or email campaign); addition of comments, references and the message itself; possibility of attaching a file.
• Start of a campaign